ABOUT dani

My goal is to EMPOWER my clients through a data driven approach combined with my personal experiences as an investor in Arizona.

The MINDSET to get the DEAL done.

With a natural affinity towards entrepreneurship, Dani opened her first business at just 19 years old. It was a beauty salon in her home state of Wisconsin. Relying on her go-getter spirit, ability to build strong relationships in the community, and dedication to providing the highest level of services, her salon went on to receive awards and accolades throughout her ownership. In 2017 she sold the salon and made the move to Scottsdale, Arizona transitioning to a career as a realtor and investor. Her experience as both a traditional landlord and Airbnb Superhost, allows her to offer expertise to new and experienced investors alike. Dani’s business growth has been 100% referral based. Dani continues to assist clients with real estate in Arizona through the brokerage, HomeSmart. She is an active member of three real estate associations- Phoenix Association of Realtors (PAR), Sedona Verde Valley Association of Realtors (SVVAR) and Northern Arizona Assocation of Realtors (NAAR). Dani is a two-time Diamond Award recipient with HomeSmart, an award given based on sales volume.

 The market is a ALWAYS shifting and changing. Hiring a REALTOR who is IN THE KNOW and can guide you through tough decisions is now MORE IMPORTANT THAN EVER. Dani provides her clients a level-headed, data driven approach so they can WIN in this ever changing landscape.

If you have bought or sold real estate in most parts of Arizona between 2020 and 2022 you know this the market was in a frenzy. The demand for homes far outweighed the inventory and homes were selling for significantly more than their list price. New homes sites worked off a “lottery” system, in which you could purchase a home in the community if you were literally, LUCKY. Investors and cash buyers from out of state purchased much of the inventory in ways conventional buyers could not compete with such as in all cash and with waived appraisals.

In June of 2022, the market made a noticeable shift. Many conventional buyers became fatigued with the process at the same time more inventory began coming on the market. With home prices at an all-time high, investor purchases slowed as anticipated returns would no longer be as high as earlier in the year. By July 2022, many parts of the state shifted from a sellers’ market to a balanced market, with a few areas shifting to a buyer’s market. In 2023, interest rates were the hot topic of the year, reaching an average high of 8.45% and slowing down activity in the market for buyers and sellers who weren’t in an urgent position to make a move. “Rate buy downs” became the name of the game, a buyer strategy in which seller’s provided buyers a credit to ‘buy down’ their interest rates for a select amount of time. Home sale prices remained steady, selling for 97% of list price, but with 60% of homes selling with seller paid concessions. As we move into 2024, we are seeing interest rates trending down, generating renewed buyer interest. Inventory still remains lower than normal, which could create buyer competition during our busy spring market. This could create a seasonally frenzy in which homes once again can receive multiple offers and terms that favor the seller.

Despite real estate fluctuations nationally over the past few years, the Arizona real estate market has remained steady and strong. As Arizona continues to attract new people and businesses to its beautiful deserts, mountains, cities, and forests it is not only a great place to live but also a great place to invest.